UGC Creator & Content Strategist
— I am the one who knocks

Content built from
behavioral science.

I'm Anna — a corporate IT girlie, millennial mom and a UGC creator with a decade of psychology studies. 100+ brand collaborations.

View My Work See Case Studies
100+
Brand Collabs
10yr
Psychology Study
14yr
Corporate Experience
4.6K+
Followers Across Platforms
Anna
Anna
Anna
Anna
Beauty & Wellness GLP-1 & Weight Loss Baby & Parenting Apps & Tech Home Organization Cozy Home Finds Amazon Storefront Testimonial UGC Unboxing Educational Content Beauty & Wellness GLP-1 & Weight Loss Baby & Parenting Apps & Tech Home Organization Cozy Home Finds Amazon Storefront Testimonial UGC Unboxing Educational Content
About Anna

Certified Overthinker

it's called strategy

"I am not a businessman, I am a business, man." — Jay-Z, but make it UGC

Content Engineering Behavioral Science UGC Scripting 14+ yrs Corporate Amazon Influencer Boy Mom Pennsylvania Millennial Core
The first rule of content

Test different formats

01
Testimonial
Genuine customer-style videos designed to strengthen trust and influence purchase intent.
02
Educational
Explainer content designed to improve clarity and reduce decision friction.
03
Problem–Solution
Straightforward storytelling that clearly communicates value.
04
Podcast-Style
Conversational UGC that engages viewers through dialogue and expert perspective.
05
Unboxing
Authentic, experience-focused unboxings that build trust and support higher engagement.
06
Engaging Hooks
High-retention content engineered to stop the scroll in the first three seconds.
Portfolio

Top Bangers

Beauty, Wellness & GLP-1
By telling relatable stories, I make wellness and beauty topics feel approachable and trustworthy, turning viewers into engaged, loyal customers.
Baby & Parenting
Being a mom gives me firsthand insight into what parents really care about. I create content that resonates, demonstrates product benefits in everyday life, and helps brands build trust with their audience.
Apps & Tech
By showing how software and tech products fit seamlessly into daily life, I help brands increase engagement, adoption, and user confidence.
Case Studies

Receipts.

Travel Stroller
Bottle Washer
Baby & Parenting
2 videosAd rightsReview / TestimonialRaw footage
The Brief
Increase awareness of two new product lines among parents who actually need them
Momcozy was expanding beyond their core nursing category into everyday parenting gear — a bottle washer and a travel stroller — and needed content that introduced these products to parents in a way that felt real, not like a launch announcement. The ask was straightforward: show what these products actually do, through the eyes of a mom who would genuinely use them.
The Approach
Both videos were shot in a review and testimonial style — the kind of thing you'd film to tell a friend about something you discovered and actually liked. The bottle washer video focused on the everyday chaos of keeping baby gear clean and how one product takes that off the mental load. The travel stroller video leaned into the reality of getting out of the house with a toddler — compact and lightweight.
Beauty & Wellness
2 videosAd rightsReview / TestimonialRaw footage
The Brief
Two product lines, two deeply personal stories — a new sensitive skin range and a family-first moisturizing body wash
Native came to me with two distinct campaigns running in parallel. The first was a launch campaign for their new sensitive skin line, and they needed a creator who could speak to that audience from a place of genuine experience rather than a general wellness angle. The second was their moisturizing body wash, where the message was about family values — clean ingredients you'd actually feel good about putting on your kids.
The Approach
For the sensitive skin video, I leaned into my own IVF journey. Going through fertility treatment changed my skin permanently — sensitivity I never had before became something I manage every day. For the moisturizing body wash, the angle was simpler and just as real: as a mom, I think about what goes on my family's skin. I don't want to trade clean ingredients for a good lather, and Native is one of the few brands where I don't have to make that choice.
Body Wash
Sensitive Series
Trusted By

Brands I've worked with

Momcozy Native
LancômeBeauty & Luxury
 Grip Baby Pirouette Kids Babiators Gully Labs
Nurse YardWellness
 Nowata Perbelle Select Surfaces Oval Daily Armoria Lenappy Joi+Blokes
Your BrandLet's collaborate →
That's what she said
— Michael Scott, probably

Brand Feedback

"Great work — a real pleasure working with you and we look forward to our next campaign together."
Federica M.
Sauce
"She delivered exactly what I needed — high-quality, on-brand content, ready ahead of schedule."
Sarah B.
Pirouette Kids
"It beautifully captures the unique identity of our brand. We're incredibly grateful for your creative expression."
Krish
Gully Labs
"Fast turnaround, great communication, and beautiful videos."
UGC Agency
Agency Client
"Hey Anna, just wanted to say your video turned out amazing! Exactly what we were hoping for."
Content Manager
Pet Brand
"Thank you so much — it was a pleasure working with you! We truly appreciate your creativity and collaboration."
Thomas S.
Nurse Yard
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Let's Work Together

Ready to create content that bangs?

Drop me a line. I respond fast, I'm easy to work with, and I actually deliver what I say I will.

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