• Buyer psychology-driven content engineering, including:

    • Hook development based on attention & cognitive bias

    • Engaging scriptwriting

    • Message-market alignment

    • Market and competitor analysis

    • Platform-specific content strategy (TikTok, Reels, Shorts)

  • Services include filming B-Rolls, A-Rolls, editing, raw footage. The following UGC styles are trending:

    • Product demos & walkthroughs

    • Unboxing & first impressions

    • Testimonials & reviews

    • Problem–solution videos

    • “Day in the life” / lifestyle integration

    • Voiceover or talking-head formats

    • Podcast-style / educational clips

  • Optimized for attention, clarity, and conversion.

    Includes:

    • Engaging short-form edits

    • On-screen text & captions

    • Native platform formatting

    • Raw footage or fully edited assets

    • Multiple hook or CTA variations

  • Includes:

    • Whitelisting / Spark Ads–ready content

    • Ad-style UGC variations

    • Usage rights options

    • Iterative testing assets (A/B Testing)

    • Monthly Retainers

I offer full-cycle UGC creation and strategic content engineering, informed by 10 years of psychology study and 14+ years of corporate experience.

Services

Trusted By

Joi+Blokes

|

Select Surfaces

|

NATIVE

|

MomCozy

|

Grip Baby

|

Jello

|

ZEV Beauty

|

Medicube

|

Pirouette Kids

|

Box Targets

|

Nowata

Joi+Blokes | Select Surfaces | NATIVE | MomCozy | Grip Baby | Jello | ZEV Beauty | Medicube | Pirouette Kids | Box Targets | Nowata

Step 1: Discovery & Brief Review

  • Creative brief or campaign goals are shared by the Brand.

  • We align on your goals, target audience, key messaging, scope of deliverables, usage rights, and timeline.

Step 2: Housekeeping

  • Signing of the Agreement.

  • Confirmation of payment terms and timelines..

  • Shipment of the Product (if applicable).

Step 3: Strategic Content Engineering

  • Concept & Script Development.

  • Optimization of an existing brand script for stronger performance.

  • Concepts are reviewed and approved before filming to maintain brand consistency.

Step 4: Production

  • Location and lighting setup tailored to brand aesthetic.

  • Script dry runs and angle testing for natural delivery.

  • Filming and editing (unless raw footage is requested).

  • Optimization for platform algorithms and viewer retention (pacing, captions, hooks).

Step 5: Delivery

  • Assets are delivered via Google Drive (or other brand-specified method).

  • First version is watermarked unless otherwise stated in the Agreement.

  • Brand review and revision request whereas applicable (revisions are granted as per the Agreement).

  • Final clean-cut version delivered upon approval.

  • Invoice must be processed prior to delivery of the final non-watermarked assets.

Optional Add-ons

  • Raw footage

  • Extra hooks or variations

  • Paid ad usage rights

  • Whitelisting / Spark Ad setup: TikTok, Instagram/Meta

Process